邁剋爾·希特(Michael A. Hitt) 得剋薩斯農工大學傑齣教授,美國管理學會和美國戰略管理協會前主席。與人閤著/閤編27部著作,發錶瞭200多篇學術文章。2014年和2015年被評為“湯森路透高被引學者”,還被評為“全球*具影響力科學傢”。 在許多期刊的編審委員會任職,包括Academy of Management Journal,Strategic Entrepreneurship Journal等。曾榮獲歐文傑齣教育傢奬和美國管理學會傑齣服務奬等。
Part 1: Strategic Management Inputs 1. Strategic Management and Strategic Competitiveness 2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis 3. The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages Part 2: Strategic Actions: Strategy Formulation 4. Business-Level Strategy 5. Competitive Rivalry and Competitive Dynamics 6. Corporate-Level Strategy 7. Merger and Acquisition Strategies 8. International Strategy 9. Cooperative Strategy Part 3: Strategic Actions: Strategy Implementation 10. Corporate Governance 11. Organizational Structure and Controls 12. Strategic Leadership 13. Strategic Entrepreneurship Part 4: Case Studies
前言/序言
With each new edition, we work hard to achieve the goal of maintaining the standard that we established for presenting strategic management knowledge in a readable style. To prepare for each new edition, we carefully study the most recent academic research to ensure that the content about strategic management that we present to you is up to date and accurate. In addition, we continuously read articles appearing in many different and widely read business publications (e.g., Wall Street Journal, Bloomberg Businessweek, Fortune, Financial Times, Fast Company, and Forbes, to name a few). We also study postings through social media (such as blogs) given their increasing use as channels of information distribution. By studying a wide array of sources, we are able to identify valuable examples of how companies are using (or not using) the strategic management process. Though many of the hundreds of companies that we discuss in the book will be quite familiar, some will likely be new to you. One reason for this is that we use examples of companies from around the world to demonstrate the globalized nature of business operations. To maximize your opportunities to learn as you read and think about how actual companies use strategic management tools, techniques, and concepts (based on the most current research), we emphasize a lively and user-friendly writing style. To facilitate learning, we use an Analysis-Strategy-Performance framework that is explained in Chapter 1 and referenced throughout the book.