Little Black Stretchy Pants

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Chip WIlson
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Rosettabooks 2018-10-16 Hardcover 9781732747319

具體描述

Chip Wilson is an entrepreneur, philanthropist, loving husband and a father to five boys. As the founder of Westbeach and yoga-inspired clothing company lululemon athletica, Chip is a globally recognized innovator in the field of technical apparel. He is widely credited with starting the “athleisure” retail category, now a $100-billion-a year global business.

At lululemon, Chip was known for his people-before-product leadership approach. He surrounded himself with like-minded individuals; creative, driven, athletic locals with a love for work-life balance inspired by the West Coast. This cohesive culture fueled the innovation and growth of the brand. In 2007, lululemon athletica was taken public and Chip remains its largest individual shareholder and biggest cheerleader.

Visit http://chipwilson.com

The unauthorized story of lululemon. This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.

Chip Wilson's part in this story comes from the learnings of thousands of mistakes. He set the culture, business model, quality platform, people development program and then got out of the way. Lululemon's exponential growth, culture, and brand strength has few peers and it is because of those who employees who choose to be great.

This book is also about missed opportunity--five years of missed opportunity. Chip was playing to win, while the directors of the company he founded were playing not to lose.

用戶評價

評分

##從書中摘抄瞭差不多50句擊中我的關於産品,品牌,商業的句子,不知道自己有沒有機會做一傢這樣的公司

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##看完司機更種草lululemon瞭 就很強的行動力

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##in review of lululemon 一個好的品牌需要創始人氣質+背景+時機 從第一間公司跟著snowboarding起來開始,後半部分Chip被踢齣董事會以後lulu竟然是在職業經理人的掌管下資本市場錶現得直飛衝天上瞭個颱階也是非常諷刺。這本書竟然沒有中文版??

評分

評分

##年度最佳 Chip真·産品大佬,産品和marketing能力max 一些與職業經理人打交道的經驗與坑也非常真實 另外一直被按頭種草lululemon傢的各種商品可怎麼辦。

評分

##看完強烈的感覺:這種創新産品,創始人確實得是不瘋魔不成活的那種。 對於他們開創的品類來說,他們理所當然是創新者,但其基礎是,他們必須是某種亞文化的創新者或者早期采納者,然後和自己熟悉的其他領域的資源結閤起來,為這個領域做齣創新。如果趕上的是大趨勢,那麼成功的...  

評分

IPO時沒拿到董事會的控製權真讓人惋惜

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評分

##寫的很好

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