新编剑桥商务英语教师用书（高级）（第3版）（附MP3光盘1张） [Success With Bec Teachers Book Higher] pdf epub mobi txt 电子书 下载 2025

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[英] 达姆特 著

出版社： 经济科学出版社

ISBN：9787505877702

版次：1

商品编码：10095044

包装：平装

外文名称：Success With Bec Teachers Book Higher

开本：大16开

出版时间：2009-01-01

用纸：胶版纸

页数：208

字数：350000

正文语种：英语

附件：MP3光盘

内容简介

剑桥商务英语证书(BEc)考试是一种全新的实用型考试，侧重考察真实工作环境中的英语交流能力，专为广大商务英语学习者量身定做，获得全球众多教育机构及企业的认可，并将其作为入学考试或招聘录用的英语语言水平要求。
《新编剑桥商务英语教师用书》增加了学生用书中由于篇幅限制无法保留的部分内容，如详细的教学笔记、习题答案、听力文字材料和进一步的学习参考；还提供了内容高度凝练、充满趣味而且可以模仿的学习活动，是职场新人和广大师生们最理想的选择。

内页插图

目录

MODULE 1
MODULE 2
MODULE 3
MODULE 4
MODULE 5
MODULE 6
MODULE 7
MODULE 8
MODULE 9
MODULE 10
MODULE 11
MODULE 12
Photocopiable activities
Photocopiable ctivities notes
Workbook answer key

精彩书摘

4. 1 Listening script
SarahWe make financial software for medium-sizedcompanies. Competition is strong - not necessarily pricecompetition, because in our sector, quality, reliabilityand service are far more important factors. We use a salestechnique thats called relationship selling. In other words,we spend a lot of time getting to know each prospectsindividual needs: their business processes, their strategicaims, and um... also the issues and constraints they face.The idea is that the customer sees us as a partner, someonewhos going to work with them and help them find the bestsolution for their business. Working this way, there are timeswhen I have to freely admit to people that our products maynot be best suited to their particular needs, but to be honestId much prefer to be doing that than using some hard-selltechnique to push something I dont really believe in myself,you know...PresenterThankyou, Sarah. Now, Dale Freidman, I knowyou have a very different approach...DaleI would say so, yes. In my line of business, its allabout perceived benefits - there are some tangible ones like,for example, use of natural ingredients in our deodorants,but everyone in the industry copies ideas, so its difficultto sustain any kind of technical competitive advantage forlong. So, I use a lot of anecdotes when I sell; I tell stories, getpeople laughing. My approach is direct - I guess some mightsay pushy, but I get results. I deal only with the decisionmaker, whos generally a buyer for a chain of stores. Youdbe amazed how much time people waste talking to thewrong guy. I always start by presenting them with the mostexpensive options, because this increases our average sales,and as soon as I get a buying signal from them - it couldbe anything, you know, just a question like Whats yourmost popular product？ - I move in and close the sale bydiscussing quantities required, special delivery arrangements,favourable payment terms, things that make them feel theyregetting added value...

前言/序言

评分☆☆☆☆☆

好红红火火恍恍惚惚哈哈哈哈哈哈哈哈

评分☆☆☆☆☆

至少要买学生用书和教师用书，不然你什么都学不了，答案都没有。初中高全套购买！不为考级只为提升水平！

评分☆☆☆☆☆

字有点小，书的质量还是可以的，送货很快。

评分☆☆☆☆☆

自营图书速度好快，质量没的说

评分☆☆☆☆☆

为了考试买的，书的质量挺好的，如果有活动就更好了

评分☆☆☆☆☆

物流很快，东西也还行

评分☆☆☆☆☆

很实用。需要就买了。

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评分☆☆☆☆☆

为买到自己心爱的书籍而开心。