好好好好好好好好好好好好好好好好好好好好好好好好好好好好好好
评分大师杰作,无需多言,绝对值得收藏,物超所值。
评分院士编的书,买来看看,价格实惠
评分大师杰作,无需多言,绝对值得收藏,物超所值。
评分真的是好书 强裂推荐!!!!!
评分很好的教辅材料,很不错
评分很好,绝对正品!
评分朱教练的书还是不错的,总结也比较到位
评分Electrifying in its simplicity - like all great breakthroughs - COMPETITIVE STRATEGY captures the complexity of industry competition in five underlying forces. Author Michael Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies - lowest cost, differentiation, and focus - which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. More than a million managers in both large and small companies, investment analysts, consultants, students, and scholars throughout the world have internalised Porter's ideas and applied them to assess industries, understand competitors and choose competitive positions. COMPETITIVE STRATEGY has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. Porter's rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century.
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