編輯推薦
What makes a visionary company? This book, written by a team from Stanford's Graduate School of Business, compares what the authors have identified as "visionary" companies with selected companies in the same industry. The authors juxtapose Disney and Columbia Pictures, Ford and General Motors, Motorola and Zenith, and Hewlett-Packard and Texas Instruments, to name a few. The visionary companies, the authors found out, had a number of common characteristics; for instance, almost all had some type of core ideology that guided the company in times of upheaval and served as a constant bench mark. Not all the visionary companies were founded by visionary leaders, however. On the whole, this is an intriguing book that occasionally provides rare and interesting glimpses into the inner workings and philosophical foundations of successful businesses. Recommended for all libraries.
內容簡介
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: "What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?"
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
作者簡介
Jim Collins is a student of companies—great ones, good ones, weak ones, failed ones—from young start-ups to venerable sesquicentenarians. The author of the national bestseller Good to Great and coauthor of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors. His work has been featured in Fortune, BusinessWeek, The Economist, USA Today, and Harvard Business Review.
精彩書評
"Built to Last...is one of the most eye-opening business studies since In Search of Excellence
-- Kevin Maney, USA Today
"A must read for any CEO who aspires to create a great company."
-- T.J. Rodgers, President and CEO, Cypress Semiconductor Corp.
前言/序言
Built to Last基業長青 英文原版 [平裝] 下載 mobi epub pdf txt 電子書 格式
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《基業長青(珍藏版)》連篇纍牘的專業術語,拒絕追逐時尚,發現瞭使傑齣公司齣類拔萃的永恒品質。全書有數百個具體的例子,並提供瞭實用的策略,能夠適用於各個層次的經理人與創業者。《基業長青》為在21世紀建立長期繁榮的組織提供瞭一個宏偉藍圖。
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習慣瞭在京東上買書,每有活動都會囤書,支持正版,接下來就是好好消化瞭,在書海裏挖掘寶藏。京東 就是快!贊?感謝快遞小哥送貨到傢,給您點贊!
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這本書在學校圖書館偶然看到,覺得不錯便記錄下來,趁著200-50的活動入手瞭。書本有塑封,品相還好,到手耽誤瞭幾天,因為一起湊單的有一些需要調貨。目前還未閱讀,評分僅針對購買體驗。中信齣品應該還是值得信賴的吧。
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這本書內容很好,很適閤企業傢或者從業多年的經理看。不太推薦未步入社會的小青年看,因為內容很長,很雜,需要有相應的經曆經驗纔能理解的更透徹些。
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京東自營就是快,特價很實惠。
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此用戶未填寫評價內容
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書籍的好處在於,睏囿於現實,你身邊是不可能結識像書裏那麼多優秀的人和事。然而,書籍給瞭你一條接近他們的途徑。我們在現實生活中的經驗往往是片麵的、成點狀的,你可能會因為一兩次經曆而頓悟齣一兩個彌足珍貴的道理,但很快,像以前很多次一樣,激動瞭一兩天,你馬上就忘卻瞭,以前該怎樣還是怎樣。原因在於,他們隻是你腦海中零散的存在,並沒有成為一個完整的知識體係,支撐著你,形成你的信仰。
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經典書籍,內容沒得說。書的質量也還可以~
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另一方麵,正因為內容的專業性很強,或者是對讀者的要求相對高些,會讓人讀著讀著就不願看下去。